Mikros x Cake Bee
CakeBee, a renowned chain of bakery, cafes, and restaurants, has established a prominent presence in the southern part of Tamil Nadu, India. Operating across four major cities—Chennai, Coimbatore, Trichy, and Madurai—with a central kitchen in Trichy, CakeBee is known for its commitment to quality and customer service.
Challenge
In the dynamic food and beverage industry, maintaining consistent training across multiple locations on crucial topics like food safety, allergens, spoilage, and compliance with FSSAI recommendations is imperative. Additionally, CakeBee aimed to enhance its sales team's knowledge of new and seasonal products to improve customer engagement and boost sales.
Solution Implementation with Mikros
CakeBee adopted the Mikros platform for targeted training in culinary and sales, focusing on:
Culinary Excellence: Teams in hot and confectionery kitchens trained in food safety, allergen awareness, spoilage prevention, FSSAI-compliant practices, and advanced cooking and baking techniques.
Sales Mastery: The sales team received comprehensive training on new products, seasonal offerings, and effective customer engagement strategies to drive sales.
Impactful Results
Enhanced Learning Outcomes
CakeBee witnessed an exceptional course completion rate exceeding 80% and an adoption rate surpassing 50%, significantly higher than industry standards.
50%
ADOPTION RATE
Boosted Sales Performance
The focused training for the sales team resulted
in a noticeable increase in customer interactions regarding new products, contributing to a 15% year over year growth in sales of newly launched items.
15%
INCREASE IN SALES
Innovative Remote Training
By leveraging WhatsApp for training delivery, Mikros enabled CakeBee to efficiently train its non-technical workforce remotely. This approach ensured seamless distribution and comprehension assessment of training content, fostering a culture of continuous learning.
20%
INCREASE IN
PRODUCTIVITY
Conclusion
Through its partnership with Mikros, CakeBee has not only elevated its training outcomes
but has also set a new standard in employee development and performance enhancement within the food and beverage industry. Mikros's agile and AI-powered learning solutions have empowered CakeBee to stay ahead in a competitive market, demonstrating that strategic learning is a key ingredient for success.